Influencer marketing is the key source of revenue for the influencers to keep supporting their work and creating content. The brands on the other hand, get connected to the targeted group of audiences depending on the type of content influencers create. This way influencers marketing solves two problems; one the influencers get paid for their efforts and the second is brands get the right influencers to propagate their agenda. The influencers have to work really hard to generate funds to support their work. Through this guide you can get tips to get high paying gigs.
To fill the big nexus brands come forward with their products for collaboration, they serve as a hub for the influencers. So if you are an influencer no matter what influencers apps or platforms your main audiences are at, to scale your business here are the top platforms that the influencers must use.
- Intellifluence
Intellifluence is one of the top influencer marketplaces that connects influencers with brands. Aside from connecting with brands, with the help of this influencer marketing network, you may connect with influencers in the same niche to increase your exposure. You can work on Intellifluence with all the top-tier social media platforms Facebook, TikTok, Instagram, and YouTube. You don’t need extra software to calculate anything, they manage it themselves.
This brand streamlines all of your marketing solutions presented to the viewers. So you can handle multiple campaigns with a single click.
The subscription package of Intellifluence starts around $99 which is comparatively very affordable. So this as a whole is a big package not for both influencers and the brands. Being a brand you can easily connect to the influencers on a massive scale.
- Boostinsider / SocialBook
SocialBook has this credit that they find the closely related influencers for the brands. That’s what makes them stand unique and influencers as well as products prefer SocialBook. They have opened doors for everyone–bloggers, YouTubers and other social media platforms.
So anyone who owns a product or is an influencer can readily join this platform which benefits both. They regularly vet out the platform so that the right campaigns can be started for the right products given to the right influencers.
The influencer can easily direct their campaigns to the right audiences on different social media platforms to earn more money than those products which do not relate to their audiences.
You can select the products suiting your audiences after signing up. The earnings are directly proportional to the efforts directed to reach the audiences. However, the minimal withdrawal limit is $20. This platform is completely free so anyone can sign up.
- IndaHash
IndaHash is a global powerhouse promoting platform where brands associate with influencers around the world. Up until this point, IndaHash has connected more than 1,000,000 influencers and in excess of 500 companies in 80 different countries. It centres mostly around three online popular platforms: Facebook, Instagram, and Snapchat. To be a successful influencer on IndaHash, you should meet explicit necessities some are as per the following:
- At least 5,000 followers on a social media platform
- 40 good quality posts or contents
- Standard engagement rate
- Your audience must be authentic
You can use their content library where influencers can reuse content on different platforms and it’s a completely autonomous platform that you are not required to do anything.
- Octoly
Octoly is another influencer marketing application that has been associated in 300 brands with more than 40,000 influencers in different specialties, including beauty, life, style and health.
This platform is easy to make use of, and reaching the customer is quick and hassle free that makes the way for Octoly. It works just on YouTube, Instagram, and TikTok, and there are explicit necessities for every social media platform.
Some of the prerequisites are mentioned below:
- You need 1,000 followers on Instagram
- Consistent publishing
- At least 30 posts with engagement of about 2%
- You need 1,000 YouTube subscribers with consistent publishing
- 2,000 watch hours for the last 5 videos
- For TikTok you need 1,000 followers, consistent posts with 500 views per post and engagement around 2%.
- TribeFluence
TribeFluence is a platform that proves a bridge between the brands and the influencers for a very minimal price. Brands pay a charge as indicated by the size of the crowd they need to reach. The platform brings opportunities closer to the influencers who apparently find it hard otherwise and also offers opportunities to the small influencers generally appropriate for a specific item or target segment.
TribeFluence makes it possible for brands to contact influencers from one side of the planet to the other surprisingly fast. It is a brilliant platform for influencers to advance what they love and get compensated for it. The application is clear and works with the popular platforms like YouTube, Facebook, Twitter, and Instagram.
- Collabor8
Collabor8 is the next popular platform for influencers on our list. It provides opportunity to the influencers to earn a good deal of money while connecting to the right brands and promoting their contents. The best part about Collabor8 is it directly connects brands and influencers which entirely removes the middleman.
One of the remarkable advantages of collabor8 is that it offers free trials for both the parties’ brands and influencers, which permits you to try out the platform to decide whether it is ideal for you. In any case, to investigate every one of the elements is accessible on collabor8 for you, you require to upgrade to a premium plan once knowing the benefits.
Another great feature of Collabor8 is that it allows influencers of all sizes and types. So no matter how fewer your followers are, you can get brands easily. So everyone get a fair chance to promote the brands and get fair advantages devoid of size or other metrics.
Other great features of Collabor8 include user safety, ability to filter choice, support for its users and 24/7 support. Even the premium package is just under $10. While the free package has some limitations. If you have more than one account you can still use them and make the most of your views by promoting tons of brands.
- Ainfluencer
Ainfluencer is the next last platform that allows Instagram followers to connect to the brands for collaborations. The influencers can apply for the brands even if they have a small number of followers. This platform also helps with the Instagram marketing tools.
It offers Live Chat between the brands and the influencers. With built-in notifications provides ease to manage workflow and understand the metrics. You need to sign up even if you are a brand or an influencer and create your profile. Then follow the instructions to set up your ads according to your choice. Then update your profile with instructions, campaign strategy and goals. Ainfluencer lets brands select the influencers of your choice. If you are an influencer and get selected then you are informed through email.
- MNFST
MNFST is the last potential brand gatherer for influencers. It’s an app that pays to the influencers for posting branded content on twitter and instagram. The influencers get the best opportunity with this app as it supports causes and charities rather than just pushing the branded content.
First of all, you should sign up for the app. Then you need to connect Instagram and Twitter accounts. Then this app provides a capital score depending on the engagement, followers and user interaction. The ranking determines the payout and the score keeps updating as the engagement and followers increase.
The cash out can be requested once the fund reaches £1 and it takes 24 hours to reach your account.
- ExpertVoice
If you are the kind of an influencer who prefers surveying items, ExpertVoice is for you. ExpertVoice has connected more than 500 brands with the huge number of f 1,000,000 influencers that give item suggestions and reviews. You can always use ExpertVoice for not just your products to promote but if you are an influencer you get tons of products as well with a fair chance to earn a great deal of money.
This platform, ExpertVoice, also offers that you can get up to a 60% rebate on the items you love, empowering you to get a firsthand client experience. With analytical data and information about a specific item, influencers can bring the right products to their viewers. So using and connecting to the brands or influencers on this platform is very easy. It also offers a free trail that you can use to understand it.
- SocialLadder
SocialLadder is our next top-tier platform for the influencers and brands to collaborate with tons of tools and features. Simply put, if you want to connect to high quality brands that pay well, you can find them on SocialLadder.
This app lets you manage the influencers being a brand with the tools that you are provided with. SocialLadder provides communication, assigns digital and real-world tasks, track engagement, and awards those brands for their efforts. SocialLadder can be used for all the social media platforms including Facebook, YouTube, Instagram, TikTok, Snapchat, Twitter, etc. This also endeavours to make accessibility easy and simple for the brands to manage everything.
- IZEA
This is the only platform on our list that existed even before the popularity of social media platforms and the content marketing influencers. The best thing about IZEA is it lets brands scale their popularity through top-tier mechanism by choosing the right influencers. IZEA offers to create your free profile after signing up and connect with the reliable brands with simple steps.
IZEA is something beyond any middlemen between the influencers and the brands. Its brilliant management tools, brought to the brands and influencers. Like we said earlier, brands can find influencers and manage them with tools and also influencers.
You can choose the platform and access its custom feature of subscription depending on your budget. The prices are very affordable.
IZEA might be a little complicated software for some of the users but after a while you can easily understand its mechanism.
- Skreem
If you are looking for an Indian influencer platform then there’s nothing better than Skreem keeping in view its usefulness and compatibility. It provides tons of tools and management mechanism for the brands and influencers. You need to sign up on this Skreem, create your influencer or brand profile and wait until your profile gets approved.
If you are an influencer you can create your profile, use Skreem’s tools to find the related brands so this is useful for Brands as well. However, Brands get very much support for everything. Depending on their priorities they can choose influencers that suit their products.
It works with all the popular social media platforms including Twitter, Facebook and Instagram etc. Skreem’s highlighted tool is its search algorithm for Brands. It shows them 15 page long results and they have a varied choice to select influencers from. Then it will show the performance of influencers from the different demographics and their return. Not just that, you can check their performance whether or not their followers are real.
Skreem’s best feature is its clarity for the brands and influencers due to its AI algorithm.
The first step to implementing influencer marketing for your company is to choose the best influencer platform for you. Many platforms are on the market, but they all have pros and cons. To help you decide which platform is best for you, we have created a list of tips to guide you.
How to find the best influencers platforms for brand marketing?
There are few steps to follow strictly for finding the right influencers for your brands:
- Select the right influencer platform
- Communicate with your influencers what you are targeting or at least use the platforms which bridge the gap between brands and influencers.
- Understand the metrics and analytics that you are provided while signing up on an influencer platform. As all influencer platforms provide a dashboard with features to control your marketing campaigns, drive through them and calculate the funds spent, returns, demographics and % of conversions.
- Always check how the disputes are handled by the certain influencer platform that will save you pains later.
- Payment disbursement from you to each influencer and cost per campaign.
- Partnering with the influence marketing platforms. This way brands can really connect to the right influencers as the platforms are connected with social media platforms like Instagram, TikTok, YouTube, Twitter and Facebook. This way the brands can scale their businesses like never before.
